Travel Campaign Final

Travel Poster : Refined Roughs

Travel Campaign : Photo References

Travel Poster

I like the simplicity of the trees. The designer used aerial perspective to define a few trees in the foreground, and a sea of blue and green to insinuate the others. I also like the color choice- Only 4-5 are used. The teepees are fun, and I enjoy the horse as well- I want elements like this to be in my design.

Travel Posters

I couldn't choose between these two posters, so I just uploaded both. First and foremost, I chose the Grand Canyon as my main subject value, because I've always wanted to camp and kayak there. I chose the bottom poster, because it has a very realistic take on the shadow of the canyon. The fact that there are people kayaking on the poster was of particular interest as well; I didn't just want a simple and/or collective Grand Canyon shot. I think the practice of showing the overall view of the canyon almost takes away from its magnificence. Here you can see the varying rich red clay colors of the canyon walls, the river, the adventurers, and the depth of the canyon from the viewers eye to the main peek. I chose the second, because it reads more abstract in comparison to many of the other posters. I love the cool colors and the flowing lines, and when I think of camping one of the fist things I think of is the morning and the night skys. With this poster, I feel like you're killing two birds with one stone; it's like a double feature of two amazing sights: the Milky Way and the Grand Canyon.

Travel Poster Campaign WPA

I chose Crater Lake National Park poster because it has both warm & cool colors that attract and can give the viewer a (happy/ at peace/ or relaxing) mood. The strokes of the white clouds and darker blue water ripples give this poster a sense of movement. I like that as the mountain starts (top right) the size gets bigger as it comes closer to the viewer, which has space making one feel as if they are really there. Not only does the space work well but as the mountains/ trees & water lead to the corner of the poster at a slant, allows the leading text to be a focus point.

Travel Poster

I chose this image because it is so simple and reminds me of 1940s Disney animation. The limited colors of black, yellow, green, blue, and brown. It looks like the green might be made with overlapping colors, letting them print with less ink. The diagonal yellow coming across the page really adds to the composition.

WPA poster

I really enjoy the striking  red hues used to create the contrast between the trunks of the trees and the and the greens to show the density of the forest. The use of a motor vehicle gives you a sense of scale and allows you to put yourself into that feeling of isolation and peace you get from being deep in the woods, and yet makes it feel very accessible.

Travel Campaign Poster

I was attracted to this poster primarily because of the beautiful play of color in the reflections along the water, and the highlights on the cliffs. I love the texture of the waves crashing against the rocks, and the color contrast of the sun rising over the water beside the towering cliffs. I also think the composition is nice, and a little different in that the weight of the photo is to the side, instead of in the middle or bottom.  It is well-balanced though, through the placement of the lettering.

Travel Campaign (part 01A)

I chose this image of a poster for the Alaska National Park based on the colors. I love the dark blues and greens and how they compliment eachother. Also, I love that there is a wolf in the corner howling, because that shows the life that lives there, and also contributes to the beauty. THe northern lights that take up most of the poster is what people go to Alaska for, and they showed the beauty of it without having to use all the colors.

Travel Campaign : Research

I love this poster image. As with the other "See America" posters, the image is simple and the colors are few. I especially love the image in the corner of the man on the horse, seemingly seeing America for himself, setting an example for what the poster is asking the viewer to do. The positive and negative space show depth and the color variations help with that also. The depth created gives the viewer a snapshot of grand the mountains in Montana must be. There is evident fore-, middle- and background. The orange sky gives a warm, welcoming feel to the viewer while the sharp lines and white color gives a cool, crisp feel. A contrast that is attractive to travelers.